The Project:

For Christmas 2025, I had the chance to work closely with The Peninsula London brand team and their magical festive installation: a secret pop-up sweet shop hidden within their luxury flower shop. Running for two months, the space transformed into a nostalgic Christmas sweet shop where hotel guests and the public could pick up some classic sweets and create their own bespoke hot chocolate with a choice of playful toppings.

As Lead Project Manager and Creative Director, I shaped the concept, pulled together the team and oversaw delivery. I collaborated closely with the brilliant Studio MakeCreate, whose craftsmanship and attention to detail brought the vision to life at an exceptional standard.

Once the doors opened, the incredible team at The Peninsula took the reins day-to-day, ensuring the sweet shop experience was beautifully delivered and truly came to life for every guest who stepped inside.